What is Google Analytics? Google Analytics is an analytics tool that allows web masters to analyse, track and report data about their website. It focuses on data gathered
Site traffic tells us the number of users that visit our websites. SEO analytics tools make it easier for many to boost organic traffic, by telling us both
Artificial intelligence, also known as AI, has grown to be one of the biggest trends in digital marketing today. About ten years ago, AI was linked to stuff
Anchor texts are the clickable and hyperlinked words in an article. Anchor text optimisation entails using the most suitable anchors in both external and internal content to make
With all the changes that search engines such as Google are bringing in every now and then it’s paramount that webmasters avoid most of these seo issues by
As we all might know this from experience, the ever-changing principles and rules of SEO tend to be both exciting and frustrating at the same time. Just when
Tags are one of the pre-defined taxonomies in WordPress. They play a very important role in organizing a website’s posts properly. This may result in better rankings on
UI is an acronym for the word ‘User Interface’. Neil Patel describes “user intent” as the goal someone has in mind when typing a query into Google. US is:
What is TF-IDF? The acronym is used for the word ‘Term Frequency-Inverse Document Frequency’. This is a numerical statistic used to evaluate how important a keyword is in
