Author: Lilian Postle

FAQ pages aren’t usually first on the list of pages to write for new sites. Content silos generally have a set order, starting with the homepage and then

For those who are not yet familiar with this concept, you just need to know that Google Penguin is a filter that aims to penalize sites that do

You have probably come across indented results once or twice in the past few months. Google has pushed a full rollout of indented results after months of testing.

Google has introduced continuous scrolling on mobile devices to present results that are seamless and intuitive. When you reach the bottom of each page of SERPs, the next

The Google Ranking Factors are determined by the engine’s algorithm which takes over 200 signals into consideration when ranking webpages. While Google’s mission is to provide the most