Content Optimisation
What are LSI Keywords
| May 6, 2021
You have probably come across the LSI Keywords abbreviation a hundred times, but as a recap, LSI keywords are phrases or words that semantically related to your topic.
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Content Optimisation
Google Trends – What It Is, How it Works and Why it’s Useful
| April 30, 2021
Google Trends is an extension of Google that analyses the popularity of search terms and top search queries in Google. It can produce results in a variety of
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Content Optimisation
High Ranking Articles: What Sets Them Apart
| March 26, 2021
High ranking articles follow certain patterns that set them apart from the rest. A study conducted by SEMrush seeks to address this issue. So, what do we need
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Call to action
PPC Strategy: Best Ways to Market Your Website
| February 16, 2021
In some ways, SEO strategies have stagnated, thanks to the core updates released in 2019 and 2020. While things are settling down, it garners the need to switch
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Content Optimisation
Web Vitals for SEO
| February 2, 2021
Google will introduce a new standard to its ever-evolving algorithm that will affect all site owners, content creators, and SEO. Web Vitals as they are known, are not
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Content Optimisation
Benefit of Customer Reviews in SEO
| January 26, 2021
Customer’s reviews are not just a great strategy to attract or reassure potential customers. They also have an influence on a site ranking. A lot of businesses are
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Content Optimisation
How to Republish Blog Content for SEO
| January 21, 2021
Some people get worried about being penalized for duplicate data when they republish blog content. Well, you don’t have to worry about getting into Google’s wrong books when
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content
Using Synonyms to Improve Your Content
| January 19, 2021
We all know that in the SEO world, keyword stuffing is the original sin. Although this might be a sin that most of us accidentally commit while trying
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Content Optimisation
7 Important SEO Trends for 2021
| December 14, 2020
2021 is going to be all about user and search intent. This may not be a new trend. However, it is important to revisit these two concepts frequently.
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Blog
How to Optimize for Google Discover
| December 1, 2020
Even if you have never heard of Google Discover, chances are, you have probably used it before. Google Discover is a mobile experience feature available on the Google
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